Winner of the 2011 Web Award for Outstanding Achievement.
Banorte Mexico's #1 Bank quickly adapted to launch an iPad and Mobile banking solution.
This was the first time our team work on UI/UX design for a tablet, it implied different requirements from the bank's web version. User testing help to filter tasks and give priority to our user's needs and learning curve.
Keeping a look-and-feel and task flow similar to Banorte's website helped to make the new experience approachable, offering a video clueing the user to press play disolved intimidating feelings from our users.