University of Monterrey's first website redesign in 2009 in collaboration with DaniloBlack.
This humanist University was experiencing a significant growth in alumni registration and needed to address student's needs on its website as well as building up community and sell out their programs to potential undergrad students.
We ran a serie of interviews with current and former students to better understand their needs previous, during and after their life at UdeM.
We found a healthy pride for being part of this education institution. The University was doing a great job at building community by personal attention to its students and sending periodical newsletters on student's success stories and the institution's achievements, also promoting a sense of belonging by encouraging community service and extracurricular activities.
We help translating all the above into their new website. To potential undergrad students we gave a quick and evident route to search UdeM's programs by area of studies, to current students we gave an easy-access login, keeping news and calendar of activities at hand was a successful way to assist on building up UdeM's community for both current and former students.
I was honored to work on this project as UdeM is my Alma Mater.